A few months ago, I couldn't scroll trough my Instagram-feed without seeing a photo with the hashtag #mycalvins : a new hype was born.
The first one I saw was from Kendall Jenner and since that moment on, more and more people -models, it-girls, fashionbloggers- showed off their CK underwear.
These sets are pretty different from my usual underwear but I must say that I'm sold on the grey one!
Whether you like it or not, you have to admit that this is a pretty good PR-stunt from Calvin Klein, no?








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